After having built a renowned brand in Srirangam over a seven decade period, Srirangam P Nachimuthu Textiles has this month set up a 1000 sq feet shop on South Mada Street driven primarily by customer requests.
Original weavers of Elavanur, near Karur, they moved to Srirangam in the 1940s and set up a showroom on South Gate opposite Sri Ranganathaswamy Temple selling Veshtis, Towels and Sarees. Since then, they have built a strong and loyal customer base.
29 year old D Vikash is a fourth generation entrepreneur continuing in the same line of business “Many in the next gen from Srirangam have moved into IT field in Chennai. Their parents too have moved to the city. They have been our customers for over six decades in Srirangam. It is based on their request that we have set up this showroom on South Mada Street.”
He says that long standing customers who were originally from Srirangam have been placing large orders here.
“My great grandfather Nachimuthu and grandfather Rangaswamy always wanted us to look at opening a showroom in Chennai. Finally, based on the request from very old customers of Srirangam, we have opened this showroom in Mylapore this month.”
Nachimuthu Textiles sells all types of veshtis and sarees including cotton and silk for weddings and other auspicious occasions.
Nachimuthu has its own production place in Salem.
Srirangam P Nachimuthu Textiles is located on 12 & 14 South Mada Street. Contact: 47450660.
- Report by S. Prabhu
